Privacy Policy

PRIVACY POLICY

 

Laurier Optical. [NOTE: NAME OF ENTITY AND FOLLOWING DEFINED NAME CAN CHANGE] (“we,” “our,” “us,” or “the company”) and our affiliates and subsidiaries take protecting your identity and the personal information you provide very seriously. Our privacy policy applies to the personal information we collect in-store, through our website at www.laurieropticalshop.com, and throughout our relationship with our customers.

This privacy policy (the “Policy") describes the personal information we may collect from you; the purposes for which we collect it; how we use it and when we may share it with third parties. This Policy also describes the choices you have regarding the collection, use, or disclosure of your personal information. Laurier Optical will not collect, use, or disclose your personal information other than in compliance with this Policy.

By using the [www.laurieropticalshop.com] website and/or making online purchases, you agree to the terms and conditions of the Policy. We will notify our customers and website users of any changes made to the Policy by publishing an updated Policy on our website. Following publication, your continued use of the www.laurieropticalshop.com website, in-store options and online purchase services will constitute your acceptance of the new Policy.

We may offer the ability to connect to our website or use our applications, services, and tools using a mobile device either through a mobile application or via a mobile-optimized website. The provisions of this Policy apply to all such mobile accesses and uses of mobile devices. This Policy will be referenced by all such mobile applications or mobile-optimized websites.

PROVISIONS OF OUR PRIVACY POLICY

When is information collected?

What type of information is collected?

For what purpose is this information collected?

Is the information shared with third parties?

Your choices about receiving promotional communications

What are cookies and how are they used on this site?

How to access or change your personal information, withdraw your consent, make inquiries or lodge a complaint with regards to this Policy and Laurier Optical’s privacy practices?

How long is your personal information retained?

How is your personal information secured?

Mobile privacy

WHEN IS INFORMATION COLLECTED?

You can visit our stores or our website without disclosing personal information.

However, we will collect information in the following cases:

Making an eye exam appointment online, by telephone, or in-store

Making a frame fitting appointment online

Creating a patient file in-store

Creating an online customer account (through our website at www.laurieropticalshop.com)

Purchasing in-store or online

Subscribing to our newsletters or promotional communications

Entering a sweepstake or answering a survey

Emailing questions or comments

Laurier Optical does not collect financial data such as credit card or financing information.

We may also collect information from you passively by using tracking tools like cookies.

We may collect information from other sources, for instance from Affiliates of Laurier Optical. We may obtain and share information about you from a company controlled by, or under common control with, Laurier Optical (our “Affiliates”), such as information about orders or customer records. However, we will never disclose such information to non-affiliated third parties, beyond what is provided by this policy (including in the section below titled “Is The Information Shared With Third Parties?”) or without your prior consent.

WHAT TYPE OF INFORMATION IS COLLECTED?

The type of information collected depends on the type of interaction with the customer. It includes personal information, that we can reasonably use to directly or indirectly identify you, such as a first name, last name, birth date, address, email, telephone, language, gender, purchase information, lifestyle information, health information (including medications), ocular prescription information, and communication preferences.

When using the website, we may also collect “Other Information” that does not reveal your specific identity, such as certain information that we automatically collect through the use of cookies and store it in temporary files. This information may include but is not limited to browser information, Internet providers, operating system, Internet protocol address (IP) or other identification means, location, date and time. Other Information may also include app usage data, demographic information and other information provided by you, location information and aggregated information. We may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law.

FOR WHAT PURPOSE IS THIS INFORMATION COLLECTED?

Laurier Optical can use your personal information for but not limited to the following:

Processing your order or answering your questions regarding this order;

Confirming your eye exam or frame fitting appointment;

Sending eye exam and appointment reminders;

Manufacturing a product purchased online or in-store;

Sending promotional communications such as newsletters or exclusive offers;

Inviting you to answer a survey or enter a sweepstake;

Contacting you to answer a survey in order to improve our products or customer service;

As we believe to be necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process and law enforcement requests; (c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect the rights, interest, privacy, safety or property of Laurier Optical, you or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.

You can unsubscribe to promotional communications at any time. Refer to the “Your choices about receiving promotional communications” section.

IS THE INFORMATION SHARED WITH THIRD PARTIES?

We may share your personal information with the head office of Laurier Optical if you visit our website at www.laurieropticalshop.com, make in-store or online purchases, enter a sweepstake, answer a survey or receive promotional communications. Laurier Optical can communicate with you (by email, mail, or otherwise) and provide you with information about the company’s product or services that might interest you, or collect additional information and use that information subject to and for other purposes contemplated by this Policy. We may also share your personal information to our Affiliates for the purposes described in this Policy.

With your prior written permission where required by law, we may further share your personal information to our third-party service providers who provide services such as website hosting, virtual eye exams, virtual frame try-ons, data analysis, payment processing, order fulfillment, infrastructure provision, IT services, customer service, email delivery services, credit card processing, auditing services and other services, to enable them to provide such services. Any third party service providers we may share your personal information with is bound by confidentially obligations. You acknowledge that, in the event that a third party processor is located in the United States, your personal information may be processed and stored in the United States and that United States federal or state governments, courts or law enforcement or regulatory agencies may be able to obtain disclosure of your personal information under the federal or state laws of the United States.

We do not sell or lease your personal information to non-affiliated third parties except as permitted by law. However, in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings), we may transfer or disclose your personal information to a purchaser or prospective purchaser, who may collect, use and disclose such information for the purposes of evaluating the proposed transaction or operating and managing the affairs of the acquired business, or for other purposes identified in this Policy.

We reserve the right to disclose your personal information as we believe to be necessary or appropriate, including: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process and law enforcement requests; (c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect the rights, interest, privacy, safety or property of Laurier Optical, you or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.

YOUR CHOICES ABOUT RECEIVING PROMOTIONAL COMMUNICATIONS

We want to communicate with you only if you want to hear from us. If you prefer not to receive promotional information from us or from our Laurier Optical head office, or if you do not want us to use your information to enhance your shopping experience (such as eye exam reminders), please let us know by using one of the following methods: call us at 613-523-2222, email us at info@laurier-optical.com or send a request to Laurier Optical Head Office at 5-2100 Thurston Drive, Ottawa, Ontario K1G 4K8. Please be sure to include your full name, telephone number and email address. It may take up to two (2) weeks to process your postal mail request, during which period you may continue to receive communications from Laurier Optical. You may also unsubscribe from our email services by using the unsubscribe link at the bottom of any promotional message you receive from Laurier Optical.

Please be aware that, even if you have opted out of receiving promotional communications from us, we may still contact you for transactional purposes. For example, we may contact you for customer service, product information, service or reminder notices, or recalls. We may also need to contact you with questions or information regarding your order, such as regarding order status, shipment, or refunds.

WHAT ARE COOKIES AND HOW ARE THEY USED ON THIS SITE?

We may use "cookies" to track your preferences and activities on the www.laurieropticalshop.com website. Cookies are small data files transferred to your computer's hard drive by a website. They keep a record of your preferences making your subsequent visits to the site more efficient. Cookies may store a variety of information, including the number of times that you access a site, registration information, and the number of times that you view a particular page or other item on the site. The use of cookies is a common practice adopted by most major sites to better serve their clients. Most browsers are designed to accept cookies, but they can be easily modified to block cookies; see your browser's help files for details on how to block cookies, how to know when you have received cookies, and how to disable cookies completely. You should know, however, that without cookies, some of the website's functions will not be available and the user will lose some of the benefits of the site.

HOW TO ACCESS OR CHANGE YOUR PERSONAL INFORMATION, WITHDRAW YOUR CONSENT, MAKE INQUIRIES OR LODGE A COMPLAINT REGARDING THIS POLICY AND LAURIER OPTICAL‘S PRIVACY PRACTICES

Laurier Optical will ensure that the personal information it collects is as accurate, complete, and up to date as is necessary for the purposes for which it is to be used. You are entitled to request access to, review, correct, update, suppress, delete or otherwise limit our use of your personal information collected by us. In order to make such a request, or if you have any questions or complaints in relation to this Policy and Laurier Optical's privacy practices, please contact our Privacy Officer as provided in the “Privacy Officer” section below. In your request, please make clear what information you would like to have changed, whether you would like to have your personal information suppressed from our database or otherwise let us know what limitations you would like to put on our use of your personal information. We will try to comply with your request as soon as reasonably practicable. Note that despite our efforts, there may be residual information that will remain within our databases and other records, which will not be removed or changed. Further, please note that we may need to retain certain information to the extent required by law and applicable professional orders as well as for recordkeeping purposes and/or to complete any transactions that you began prior to requesting such change or deletion. For instance, if you make a purchase, you may not be able to change or delete the personal information provided until after the completion of such purchase.

If you have consented to the collection, use and/or disclosure of personal information as identified herein, please note that you can also withdraw your consent at any time by communicating with our Privacy Officer as provided in the “Privacy Officer” section below.

PRIVACY OFFICER

If you have questions or complaints regarding our Policy and practices or if you wish to request access to, or to correct your personal information under our care and control, please contact the Privacy Officer by writing to: 5-2100 Thurston Drive, Ottawa, Ontario K1G 4K8. Please consult the “How to Access or Change your Personal Information, Withdraw your Consent, Make Inquiries or Lodge a Complaint with Regards to this Policy and Laurier Optical’s Privacy Practices” section above for more information on submitting a request, question or complaint.

If you believe the privacy legislation relating to the protection of your personal information or our Policy has not been respected, you may file a complaint with our Privacy Officer at the address listed above. We will investigate all complaints. If, after an investigation, your complaint is deemed justified, we will take appropriate steps to correct the situation, including, if necessary, amending our policies and practices.

HOW LONG IS YOUR PERSONAL INFORMATION RETAINED?

We will keep your personal information as long as is reasonably necessary for the purposes described in this Policy or for a longer period as may be required by applicable law.

HOW IS YOUR PERSONAL INFORMATION SECURED?

Laurier Optical has adopted appropriate measures to ensure the confidentiality of personal information and to safeguard personal information against loss or theft, as well as unauthorized access, disclosure, copy, use or modification, in light of, among other things, the sensitivity of the information and the purposes for which it is to be used. Furthermore, each and every Laurier Optical employee, mandator or agent must abide by this Policy.

MOBILE PRIVACY

When you use our mobile-optimized website or our mobile application, we may receive information about your location and your mobile device, including a unique identifier for your device. Laurier Optical and our service providers may use and store this information to provide you with location-based services, search results, and other personalized content. Laurier Optical will provide notifications only to those customers who accept to receive such notifications. Most mobile devices allow you to control or disable location services in the device's settings menu. If you have questions about how to disable your device's location services, we recommend you contact your mobile service carrier or the manufacturer of your particular device.

OTHER WEBSITES

THE SITE MAY CONTAIN LINKS TO OTHER WEBSITES THAT ARE NOT OPERATED BY US. THE POLICY DOES NOT APPLY TO THE PRACTICES OF THIRD PARTIES AND WE DO NOT ASSUME ANY RESPONSIBILITY FOR ANY SUCH THIRD PARTY PRACTICES OR FOR THE PRIVACY PRACTICES OF THE WEBSITES THAT WE DO NOT OPERATE. BY USING THE SITE AND/OR ACCESSING A THIRD PARTY’S WEBSITE FROM THE SITE, YOU RELEASE US OF ANY RESPONSIBILITY FOR THE ACTIONS, PRACTICES AND OMISSIONS OF THIRD PARTIES. BY CLICKING ON ANY HYPERLINKS TO OTHER WEBSITES FROM THE SITE, YOU MAY AUTOMATICALLY SUBMIT TO THE PRIVACY PRACTICES OF THOSE WEBSITES. PLEASE CHECK THE PRIVACY POLICIES OF THESE THIRD-PARTY WEBSITES. IN NO EVENT SHALL WE OR ANY OF OUR AFFILIATES BE LIABLE TO YOU OR ANYONE ELSE FOR ANY DAMAGES OR INJURY WHATSOEVER (INCLUDING BUT NOT LIMITED TO DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY OR PUNITIVE DAMAGES) ARISING OUT OF OR IN CONNECTION WITH THE MISUSE OF PERSONAL INFORMATION BY THOSE WEBSITES.

PRIVACY POLICY CHANGES

If we decide to change the Policy, we will post these changes on our website and/or the applicable app so that you can be updated as to what information we gather, how that information may be used and whether (and how) it may be disclosed to any third parties. Following the posting of such changes, you will be bound by such changes unless you advise us in writing, by phone or by email that you wish to withdraw your consent (as per the procedure outlined above). You are responsible for regularly reviewing the Policy and any changes thereto.

CHILDREN UNDER THE AGE OF 14

Our online services are not intended for children under 14 years of age. We do not knowingly collect personal information from such children, or send them unsolicited promotions, without parental consent.

Last updated Laurier Optical 2021